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Designing Your Online Presence to Promote Your Academic Persona

Increasingly, PhD students and junior scholars are creating an online presence to promote themselves and their work. Academics are also designing an online presence to assist in their transition to a career outside of academia or a different academic path within the university. But, there are so many platforms to choose from. How do you evaluate which ones to use, given the number and variety of options? This webinar will introduce you to the most popular platforms and tools and help you decide which ones might be right for you.

In this webinar you will learn:

  • What is an online persona?
  • Why have an online presence?
  • What are the most common online platforms?
  • What are the guidelines for participating in online communities?
  • How to manage your online presence without getting overwhelmed?
     

Join Lee Skallerup Bessette for this webinar October 15, 2014:

  • noon Pacific
  • 1 p.m. Mountain
  • 2 p.m. Central
  • 3 p.m. Eastern

About the Presenter

Lee is an accomplished blogger and social media advisor. In less than two years, she grew her blog audience enough to draw the attention of a national publication, Insidehighered.com, where her blog now resides. She has used Twitter extensively as a professional development tool (co-founding #FYCchat for teachers of Freshman Composition) to grow a professional network, leading to presentations at the Modern Languages Association (MLA) and National Council of Teachers of English (NCTE) annual conferences, as well as the Conference on College Composition and Communication. She has consulted on social media and digital humanities with numerous higher ed organizations, such as the NCTE, the Canadian Federation for the Social Sciences and Humanities, and here at ACW. Lee holds a PhD in Comparative Literature from the University of Alberta, Canada. She has taught literature and writing in six universities throughout Canada and the U.S. She has several books under contract, and her writing has been featured online in the New York Times Motherload blog, Hybridpedagogy.com, and ProfHacker.4

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